Black Plum
We relied on Black Plum’s expertise to build a personal wealth management site that promotes their financial services.
Project Type:
Client:
Introduction
Black Plum specializes in wealth management and needed a website to market its services. We were tasked with designing and developing their new site, emails, and all marketing materials, including copywriting.
TheChallenge
Aimed at creating new income streams for investors, Black Plum wanted to get the word out about their services and how they can help people grow their wealth. We were asked to create a marketing site that helped users understand how Black Plum would manage their finances, as well as materials like a slide deck and emails.
Aimed at creating new income streams for investors, Black Plum wanted to get the word out about their services and how they can help people grow their wealth. We were asked to create a marketing site that helped users understand how Black Plum would manage their finances, as well as materials like a slide deck and emails.
TheSolution
We relied on the expertise of the stakeholders to fully understand what we were designing for since they are experts in their field. We leaned on their knowledge when creating the designs for the new site, taking care to write the copy in a way that the average user could understand.
After designing the site, we developed it into a live site. We then got to work on the marketing side of things, designing and developing emails as well as a slide deck to further augment the landing page and really help teach users what it means to be financially healthy.
We relied on the expertise of the stakeholders to fully understand what we were designing for since they are experts in their field. We leaned on their knowledge when creating the designs for the new site, taking care to write the copy in a way that the average user could understand.
After designing the site, we developed it into a live site. We then got to work on the marketing side of things, designing and developing emails as well as a slide deck to further augment the landing page and really help teach users what it means to be financially healthy.
Research
We spoke with the stakeholder to gain an understanding of what the financial vertical was all about.
Design
With our knowledge in hand, we designed the marketing site, as well as the emails and the slide deck with a cohesive brand identity.
We developed all of the marketing materials to fully bring the idea to life and help get the word out.
Development
Working as a team, our designers and developers inspected the developed site to make sure everything was functioning as intended.
Visual QA
TheDeliverables
Below you will find the main deliverables that we created for Black Plum. Deliverables can consist of mockups, presentations, videos, one-pagers, site maps, wireframes, the finished website itself, and so much more. Each project is different and requires different deliverables to achieve success.
Company
Design
Blog
Design
Tabs
Black Plum is a wealth management service that needed a new website as well as some marketing materials. We conducted interviews with the stakeholder to understand what we were designing for, then we created high-fidelity mockups based on what we learned from those sessions. Those designs were then developed into live products, which we then inspected via a structured visual QA process.
Black Plum is a wealth management service that needed a new website as well as some marketing materials. We conducted interviews with the stakeholder to understand what we were designing for, then we created high-fidelity mockups based on what we learned from those sessions. Those designs were then developed into live products, which we then inspected via a structured visual QA process.
Google Analytics
Alsana
Padx
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