The Challenge

Ostro Health, an engagement platform for life science brands, wanted to provide their clients with seamless digital tools to consolidate the consumer-to-patient journey for prescriptions or treatment solutions.

The Research

With a thorough website and marketing funnel evaluation, we determined that the lack of personalization made it difficult for users to decide if a product was right for them — diminishing their confidence in speaking to their providers about the care they need.

The Solution

We started by creating clear self-identification paths between landing pages and product menus. With features like resource libraries, symptom quizzes, one-on-one nurse navigators, and more, we informed and empowered millions of patients to take charge of their care.

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